Miami runs on your phone more than any beach city in America. It's an Uber town, a book-ahead town, a which-neighbourhood-is-this town — and if you're one of the millions passing through PortMiami for a cruise, it's the last place your phone properly works before the ship. An eSIM installed before you fly means US data from the moment you clear immigration at MIA, with your UK number untouched.
The Overseas Highway to Key West is the best day-and-a-bit drive in Florida, and your phone is the co-driver: Google Maps for the 42 bridges, tide-timed photo stops at Islamorada, the queue camera at Robbie's, a sunset table in Mallory Square. Coverage along US-1 through the Keys is good in the towns and thinner on the longest bridge stretches — download the offline map before you set off, as you would anywhere remote, and you'll barely notice. Key West itself has solid coverage wall to wall.
Heading the other way up the coast? Fort Lauderdale and the Palm Beaches sit on the same networks with the same strong signal, and Orlando is three and a half hours up the Turnpike for the two-centre holiday crowd.
Your UK network will happily cover Miami at £5–7.39 per day: £35–52 for a week, £70–104 for a fortnight, per phone. Our 15GB / 30-day plan is £16.99 flat — one payment, no daily meter, valid long enough to cover a Miami week, a cruise and an Orlando leg on the same eSIM. A couple travelling together saves £100 or more versus a fortnight of roaming passes; a family of three pays £44.99 total with the automatic bundle. The carrier-by-carrier numbers are in our UK travellers' guide.
City breaks burn a little more than park holidays — more Ubers, more lookups, more Instagram. Budget around 1GB a day; a week in Miami fits comfortably inside the 15GB plan with room left for the Keys drive, and heavy story-posters should look at 20GB (£23.99). If you're mostly by the pool with hotel wifi, the 5GB plan at £9.99 covers the out-and-about hours.